VooDoo was founded in 1994 by a diverse group of cyclists from many backgrounds in design, racing, retail and business. Our mission is to create an unparalleled bicycle brand that captures the essence of the mountain, transforming each rider into a fearless spirit. VooDoo’s not only edgy and cool; our roots are in nature and the natural forces. VOO means introspection and DOO means into the unknown. It’s about allowing one to take a journey into the unknown (forest, trails, mountains) and return unharmed. At VooDoo we believe a per¬sonal sense of magic can be activated by rediscovering the hidden entrance to that forgotten path. A mere quar¬ter turn away in any direction lies that same world transformed into something extraordinary.